HumanCode
At HumanCode we helped take three brands and two native genomics apps to market in under six months (and to acquisition in under a year). Matic worked alongside a tight knit internal development team and the founder to build out the brands and user experience. BabyGlimpse was the first of these tools, pairing the DNA insights of two individuals to genetically forecast which traits their offspring would likely inherit. DNAPassport was HumanCode’s entry into the more broad DNA insights world such as ancestry, photic sneeze and yes, even asparagus pee smell.
Services
Product leadership & strategy
Creative direction
Experience design
UI & visual design
User testing & validation
UX Prototyping
Marketing design
Content strategy